|
|
|
|
Client: Kodak & Wal-Mart
Project: In-Store Appearances
Celebrity: Rodney Harrison & others
Kodak wanted to reward its Wal-Mart retailers with athlete & celebrity appearances for creating the most dynamic displays and reaching other revenue growth goals. PGS Corporate helped negotiate the appearance contracts, including that of New England Patriots star Rodney Harrison.
|
|
|
PGS Corporate delivered impact results for Kodak & Wal-Mart and can do the same for you! Call
(877) 621-5243 to speak with a PGS Corporate Representative or fill out our contact form for more information.
|
|
|
|
Project Overview
- PGS Corporate worked with Kodak to create retailtainment programs that award Wal-Mart retailers
- Retailers are rewarded with an athlete or celebrity appearance for creating the most dynamic sales displays and/or reaching the highest percentage growths in revenue during the incentive time frame
PGS Corporate Involvement in Program Execution
- Negotiation of appearance contract
- Organized transportation to and from appearance
- Produced pictures, memorabilia, premiums for signing
- Tactical design of appearance at the in-store level to maximize efficiency
Client Testimonial
- "The event was a HUGE success!! The associates and customers really enjoyed Mr. Harrison!! He was a true Professional!!! Thank you so much for all your support and assistance!!!"
|
|
|
|
|
|
|
|
